Over 50% of consumers shop the week leading up to and after Christmas Day, according to NRF survey
ST. JOSEPH, Mo. (KQTV) -- With Christmas just a day away, data from the National Retail Federation (NRF) shows 50% of holiday shoppers planned to shop the week leading up to Christmas Day.
Whether shoppers purchased gifts before the week of the holiday, or not, the NRF expects holiday sales to surpass $1 trillion, with sales from both November and December growing between 3.7% to 4.2% compated to 2024.
While the survey states 50% shop the week leading up to Christmas Day, around 5% of consumers are expected to do their shopping after Christmas Day, whereas 45% of consumers did their holiday shopping before Christmas week.
According to Bet MGM, Missourians will spend about 3.7% of their income, or just over $800 to $1,000, on Christmas gifts this year.
When it comes to last-minute Christmas shopping, some retail corporations have adjusted their hours, something that last-minute Christmas shoppers should keep an eye on.
Target said all of its locations will be open from 7 a.m. to 8 p.m. on Christmas Eve and will be closed on Christmas Day.
Walmart will be open from 6 a.m. to 6 p.m. on Christmas Eve and will also be closed on Christmas Day.
In St. Joseph, Walgreens located at 2620 South Belt Highway and 4022 North Belt Highway will be open until 9 p.m. Christmas Eve, and the pharmacy will close at 5 p.m. The stores will be open from 8 a.m. to 5 p.m. on Christmas Day.
The Walgreens located at 3645 Frederick Ave. will be open until midnight on Christmas Eve. Its pharmacy will close at 5 p.m. The location will be closed on Christmas Day.
The NRF also shared that 70% of holiday shoppers are planning to shop a week after Christmas, citing a few different reasons shoppers might be out.
The first reason would be to take advantage of holiday sales and promotions. The NRF cited gift card usage and the fact that consumers would also return or exchange any unwanted holiday gifts or items. A final reason is social activity with friends or family.
