Downtown businesses are coming together for an evening of fashion and dancing Saturday, March 25.
This is the third year The Lucky Tiger has hosted a vintage fashion show, which will include a variety of men’s and women’s clothing. The event will be from 7 to 11 p.m. at Paradox Theatre, 107 S. Sixth St.
“It’s just kind of natural if you have clothing (to put on a fashion show),” said Amy Heath, owner of the shop. “But especially when it’s clothing, that’s hard to define.”
Heath explained that fashion shows help to visualize how to wear vintage and that it doesn’t need to be “costumey” or “in-character.”
“How to integrate it with modern clothing is a goal of mine,” she said.
Current trends are being heavily influenced by the 1960s and 1990s, Heath said. The outfits worn by the 22 models on Saturday will reflect that.
“A lot of the dresses speak for themselves,” Heath said.
Each model will wear two outfits and pose at various scenes decorated by another Downtown business, Nesting Goods.
But the fun won’t just be on the runway. Heath encourages attendees to wear their vintage to the show, too. The after-party will include music by DJ Dustin Hawkins, hors d’oeuvres and a cash bar by The Tiger’s Den.
The show has been a collaboration of several business owners in the Downtown community, including Brittany Ann Artistry, who will be putting the final touches on the models.
“(The show) has become massive due to outside pressures of people wanting a fashion show,” Heath said.
Events like this keep her boutique relevant in a retail world of closing stores.
“If you are there all the time, and there to oversee everything, and meet the customers and talk about your passions for what you do, it translates to sales,” Heath said. “It’s also quality control. (The fashion show) is just one of the little things that keep people coming back. The whole point is to have fun.”